At the recent VMworld 2009 conference, VMware launched a new offering based on ESXi called VMware Go. VMware Go™ is a free web-based service that will enable SMB customers to fly through the ESXi setup process with just a few mouse clicks. VMware Go is an on-ramp for companies new to virtualization, especially small businesses who may not think they have the time or budget to get started.
David Davis over at TechTarget has written a comprehensive review of this offering. In his words,
What is the fastest and easiest way to turn an existing server or higher-end desktop into your new virtualization consolidation platform? VMware Go. It will guide you through finding a suitable server on your network, installing VMware ESXi, configuring ESXi, and migrating or installing new virtual machines. Best of all, it's free. This article shows you step by step how to use it.
Check out this article entitled "Using VMware Go to get going on your ESXi virtualization project."