Breathing New Life into UX Research
Mar23

Breathing New Life into UX Research

As a user experience (UX) researcher, explaining what I do for a living can be quite a challenge. Often, people confuse my role with quality assurance. They say to me, “Oh, you test software? So, you’re in QA, right?” Or, people think I’m a market researcher, and they say, “So, you study your users, like market research? You’re in marketing, right?” Part of my job as a UX researcher is to partner and collaborate with many departments....

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