The Amazing Technology Journey behind Coca-Cola Freestyle

Oct 7, 2015
Blakely Thomas-Aguilar

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Blakely is a content strategist for VMware by day, sci-fi/fantasy book-aholic (and mom of 3!) by night.

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“I never imagined that when I first started working at Coke almost 10 years ago that a fountain machine would be a mobile device that we managed remotely.”

– Chris Dennis, global director of product management for Coca-Cola Freestyle.

Chris and his team started with a simple goal: Increase variety into Coca-Cola’s fountain drink offering. The result? What Forbes called the coolest product of the decade. Coca-Cola Freestyle machines, managed by VMware AirWatch unified endpoint management technology, reimagine the soft drink experience and provide enormous choice for consumers. The project is a pioneering example of organizations harnessing the power of business mobility to fundamentally transform processes and experiences for consumers.

Chris shared the innovative technology journey behind Coca-Cola Freestyle during a recent keynote in Atlanta:

To find a Coca-Cola Freestyle near you, visit coca-colafreestyle.com/find-freestyle-locations/ or download the mobile app on iOS or Android.

Watch these #MobileGameChangers videos to learn how leading companies use AirWatch to transform their businesses through mobile innovation, like Coca-Cola did with Freestyle: air-watch.com/customers/featured/.

AirWatch Customer Stories - Mobile GamechangersHow has your company used mobile technology to cause a paradigm shift in your business or industry? We’d love to share your innovation story! Just leave a comment below, and we’ll reach out to you.

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