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Tag Archives: private cloud

Where Has My Subscription Cloud Gone?

By David Hill

This is a re-post from David Hill’s Personal Blog site.

I received an email today asking “Hey Dave, where has my subscription cloud gone?” I responded with let me Google that for you… Actually I didn’t because I knew why they were asking.

Last week, VMware announced a new service offering, VMware vCloud® Air™ Virtual Private Cloud OnDemand. Read here all of the details.

This has brought with it a completely new interface for logging into your vCloud Air subscription-based clouds.  It’s actually really straight forward to access all of your subscription-based clouds.

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10 Advantages of vCloud Air Virtual Private Cloud OnDemand

Last month, we announced the launch of the VMware vCloud® AirTM Virtual Private Cloud OnDemand Early Access Program – a program that will enable customers to provision VMware vCloud Air technology in minutes, with no up front resource or cost commitments. In fact, if you sign up for early access, you can receive up to $1,000 in service credits.

Virtual Private Cloud OnDemand is ideal for customers who need to access a flexible, resizable cloud quickly. With Virtual Private Cloud OnDemand, you can:

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GigaOM Structure Attendees – Check out Bill Fathers’ “Fireside Chat” on Wednesday, June 18!

There has been a lot of buzz and excitement around vCloud Hybrid Service since it became generally available in August 2013. VMware vCloud Hybrid Service is progressing at lightning speed – we went from one to five data center locations in the U.S. and UK and added new compute, storage, networking, desktop service, DR service and government service in just a matter of months.

VMware’s hybrid cloud strategy helps enterprise customers use the public cloud with an infrastructure that matches their existing architectures and data location, giving IT all the freedom of the public cloud with the manageability and security they expect from their existing data center or private cloud. For IT departments, a hybrid cloud removes traditional barriers to innovation and radically changes the relationship between IT and the business, making IT the “it” crowd – the people who really make things happen.

Want to learn more?

On Wednesday, June 18 at 4:30 p.m. PT, Bill Fathers, SVP and GM of VMware’s Hybrid Cloud Services Business Unit, will participate in a “Fireside Chat” with GigaOM’s Barb Darrow at the Mission Bay Conference Center at GigaOM Structure. Bill and Barb will be on stage for a discussion on “Making the enterprise comfortable with the public cloud.”

Want to know what are the big concerns from big IT buyers that the cloud must address?

Don’t miss out on this opportunity to hear Bill discuss these topics and more!

For more information about GigaOM Structure 2014, visit their website.

For future updates, follow us on Twitter at @vCloud and Facebook.com/VMwarevCloud.

Watch www.becometheITdepartment.com over the next month for insights and research on the move to hybrid cloud.

The Best Cloud for Test and Dev is… a Dedicated Cloud?

By Angelos Kottas

VMware vCloud Hybrid Service offers two distinct compute services: the Dedicated Cloud service provides users with exclusive physical compute nodes and a dedicated management stack, while the Virtual Private Cloud is a logically isolated, multi-tenant environment. As vCloud Hybrid Service grows in scale, we can pass on cost efficiencies to customers. Therefore, on January 1st, 2014, VMware reduced pricing on Dedicated Cloud by 50 percent, to 7 cents an hour for a fully protected, fully redundant 1 GB VM with 1 vCPU.  If you’re a VMware customer, you’ll undoubtedly pay less than this MSRP price based on volume/commitment. The minimum commitment is one month.

Dedicated Cloud is perfect for workloads that require dedicated hardware for performance and/or isolation. Surprisingly, Dedicated Cloud may also be your single best place to run test and dev workloads. It sounds completely contradictory, but here’s how it works:

With the Dedicated Cloud service, you effectively get a private cloud hosted and run for you by VMware, and you get to retain complete control over memory and CPU oversubscription. By oversubscribing both, you can pack many more test and dev workloads onto the underlying physical infrastructure, effectively reducing the unit cost.

The key is the many sophisticated innovations around intelligent memory allocation and management developed by VMware to allow customers to dramatically consolidate their IT resources without sacrificing performance.

When you buy a GB of memory in vCloud Hybrid Service, you get that amount of physical memory inside a server. With Dedicated Cloud, you can overcommit by 50 to 100 percent or more, based on the performance characteristics, consumption patterns and requirements of your applications. In a test and dev use case, for example, you may drive significantly higher volumes of transient or non-performance-driven VMs into Dedicated Cloud and achieve lower unit costs. At 100 percent oversubscription, that 1GB of memory effectively costs 50 percent less (3.5 cents).

Two additional benefits of the Dedicated Cloud service offering include:

  • License Management: One of the hardest aspects of managing a hybrid cloud environment is addressing disparate licensing models from different software vendors that limit license mobility, and in many cases make it difficult or impossible to deploy applications in a public cloud environment. These restrictions often relate to limits against deploying in a multi-tenant environment and licensing meters that are tied to physical hosts, CPU cores and the like.

    Dedicated Cloud addresses both of these challenges architecturally. Given the single tenant compute architecture of the service, Dedicated Cloud serves as a hosted private cloud service, rather than a multi-tenant public cloud, with respect to software licensing agreements. Since customers are allocated specific compute nodes individually, customers can also apply traditional on-premises licensing meters like physical hosts or cores when applying software licensing to their hosted environments. This opens up a broad spectrum of traditional operating systems, such as Microsoft Server Datacenter Edition, and enterprise applications that can now be deployed in a hybrid cloud environment, freeing up capacity on-premises for other critical applications.

  • Virtual Data Centers: In addition to memory management, Dedicated Cloud customers get to carve up their cloud resources into discrete virtual data centers. This allows customers to divide resources across different use cases, departments and discrete pools of capacity. Each virtual data center within a Dedicated Cloud can have its own set of user accounts, as well as varying levels of memory overcommitment and discrete application catalogs. In addition to targeting different service levels for different applications, this cloud administration capability allows customers to provide visibility and chargeback to internal customers based on actual cloud consumption.

Test and dev VMs are ephemeral, dynamic and require an agile environment that supports self-service, and the Dedicated Cloud provides IT much more control and architectural flexibility. The VMware hybrid approach extends the same applications, networking, management, operations and tools across both on-premises and off-premises environments without compromise.

To learn more about our upcoming features and capabilities, follow the vCloud blog with your favorite RSS reader, or follow our social channels at @vCloud and Facebook.com/VMwarevCloud.

To get started with the vCloud Hybrid Service, visit vCloud.VMware.com.

Considering Hybrid Cloud? Three Reasons Why You Should

Hybrid cloud is becoming an increasingly popular buzzword, but still, some may wonder, “Why should I make the transition to hybrid cloud?”

The true hybrid cloud gives customers choice – the choice to deploy workloads in the best location, based on that particular workload’s security needs, performance needs and scalability needs. If you’re still on the fence as to why you should make the leap to the hybrid cloud, here are three key reasons why you should definitely consider it: reliability, flexibility, and scalability.

1) Reliability

With hybrid cloud, there are no surprises – it delivers the security, performance, and technical support that all enterprise IT organizations need. When it comes to the migration of data between your internal data center and your cloud, you need the confidence that your data is being transferred both safely and securely. With a true hybrid cloud, you can apply the security and control that you have in your private environment to the public cloud – giving enterprise IT groups the opportunity to designate which situations make sense for the public cloud and what type of data they can move to the public cloud.

2) Flexibility

Choice is the magic word when it comes to the hybrid cloud. Hybrid cloud enables you to deploy workloads in your preferred location, whether in your own data center or to the public cloud, and to decide where to run, manage, and build applications. Through the hybrid cloud, IT organizations can give developers the power to build faster and roll out new applications, by giving them access to public cloud resources where it makes sense. Then, within the same management environment, moving workloads back into a private cloud environment within the date center when that makes more sense.

3) Scalability

Hybrid cloud is not only flexible, but also dynamically scalable. It allows IT professionals to expand upon established applications and internal systems as needed, and offers users the tools they need to handle sudden changes in demand in order to maintain high-speed performance and high availability. Ultimately, a true hybrid cloud enables users to rapidly scale their IT operations without needing to change anything.

Watch Dave Bartoletti, Senior Analyst at Forrester, as he further discusses the benefits of hybrid cloud:

In sum, an ideal hybrid cloud strategy should make infrastructure that you own as easy to consume as infrastructure from the public cloud, and vice versa, it should make infrastructure from the public cloud as easy to manage and control as infrastructure you own.

The VMware vCloud Hybrid Service is a dynamic and powerful hybrid cloud solution that allows you to seamlessly move your existing data center to the cloud. Designed for the most challenging IT environments, the vCloud Hybrid Service offers the power, security and reliability you need, with the speed to help take your organization to the cloud in minutes.

For more information about making the move to the vCloud Hybrid Service, visit vCloud.VMware.com.

For future updates, follow us on Twitter and Facebook at @vCloud and Facebook.com/VMwarevCloud.

Top 3 Skills Your IT Team Needs to Prepare for the Cloud

By: Duncan Epping, Principal Architect VMware R&D

A question that arises often during conversations about the adoption of cloud computing is what kind of skills are required for a successful adoption of a public, private or hybrid cloud deployment. First of all, I cannot stress enough how important it is to ensure your team has the right skill set.

When I am talking about skills, I am not only talking about your team’s technical competency. For a successful adoption of cloud, it is of a great importance that the silos within the IT organization are broken down, or at a bare minimum bridged. Now more than ever, inter- and intra-team communication is of utmost importance. Larger organizations have realized this over the years while doing large virtualization projects, leading many to introduce a so-called “Center of Excellence.” This Center of Excellence was typically a virtual team formed out of the various teams (network, storage, security, server, application, business owners), and would ensure everyone’s requirements were met during the course of the project. With cloud, a similar approach is needed.

Knowing the audience of this blog though, you are not reading this article for a lecture in cloud organizational readiness but rather which three technical skills are required for cloud. The three areas where a deep understanding is required are:

  • Automation/Orchestration
  • Disaster Recovery/Business Continuity
  • Security/Compliance


For many people, cloud equals self-service/self-provisioning. A key aspect of self-service and self-provisioning is the fact that things just happen. Of course, things don’t just happen, but will need to be automated/orchestrated in order to provide a seamless user experience. On top of that, you cannot waste time repeating the same manual tasks over and over again when dealing with large-scale environments. As you can see, automation and orchestration are key factors for a successful, efficient and affordable adoption of cloud.

Disaster Recovery/Business Continuity

In any environment, availability of your services is key – the same also applies to a cloud environment. Regardless of whether your cloud is public, private or hybrid, you should have a deep understanding of how you can recover after a failure, and how you can mitigate risks. This could include straightforward solutions like vSphere HA, but it could also mean your application framework needs to be able to scale out depending on the availability requirements of the service and the type of cloud service used. Funnily enough, backup and recovery is another often forgotten key aspect to consider. What/when/where/how –  these are all things you need to know in order to meet the agreed recovery time objective and recovery point objective.


The third area of focus should be security and compliance. Now let me start by saying that this is usually the most complex area. Of course this depends on your internal security and compliance policies, but typically a deep understanding is required around how things are connected. Are compute/network/storage resources shared? If so, what is the impact/risk? How are networks connected? What about logging (multi-tenancy aspect)? There are many more questions one can ask around cloud security, which probably warrants a series of articles by itself.

As you can see, we have barely scratched the surface but even these three areas will require all teams within your IT department to work together as one team, which is what I want to emphasize here: Technical competency is important, but without proper communication between teams, your implementation is doomed to fail.

I hope this article will help you prepare your organization during the journey to the cloud.

For future updates, follow @vCloud and @VMwareSP on Twitter.

Duncan Epping is Principal Architect at VMware (R&D, Integration Engineering) and is focused on vCloud / vSphere architecture and integration. He was among the first VMware certified design experts (VCDX 007). He is the co-author of several books, including best seller vSphere 5.1 Clustering Technical Deepdive. He is the owner and main author of the leading virtualization blog yellow-bricks.com.

A Who’s Who of Companies That Have Moved to the Cloud with VMware

A year ago we launched our “Another VMware Cloud” blog series to highlight the great stories from our customers, both large and small, that have successfully moved to the cloud with VMware. As VMware continues to make private, public and hybrid cloud a reality for organizations looking to take advantage of enterprise-ready cloud solutions, we’ll continue to feature their stories right here on the vCloud blog.

In case you’re just joining us for the first time, here are highlights from the Another VMware Cloud customers we’ve featured in the last year:

The National Democratic Institute has been able to leverage vCloud Director to deploy applications in clouds from Bluelock, as well as other VMware vCloud Datacenter partners, clone them and customize them without overtaxings its engineering team.

Gratifón managed to save over $100k by moving to the cloud with vCloud Datacenter partner, Dell – $50k in costs, by not having to buy server hardware, as well as $60k per year in operating efficiencies, electricity, Internet bandwidth and IT man hours.

Publishers Clearing House took advantage of Hosting.com’s vCloud Powered hosting solutions to scale their public cloud platform in a secure manner when additional computing resources are needed, without having to commit to additional costs associated with buying new hardware or software (resulting in a 40-50% decrease in IT costs for PCH.com).

Subaru and Minivegas were able to launch the online marketing campaign, www.firstcarstory.com, with a high-performance and scalable cloud infrastructure that supported the creation of 10,000 animations, and that’s just within the first month of the campaign!

Popular retail company, Columbia Sportswear, leveraged a VMware-based hybrid cloud solution to allow the business to scale instantly and reduce infrastructure costs, as well as to provide zero downtime to users through significant disaster recovery capabilities.

Seven Corners served as a great example of how even SMBs can take advantage of a VMware-centric infrastructure to rapidly engineer its IT capabilities, and even achieve a $900k ROI!

MicroStrategy has been able to cut its internal operating costs by $1M each year and generate new revenue streams that were previously inaccessible through its VMware-based cloud solution.

By working with provider of vCloud Powered services, iland, eMix’s hospital provider customers are able to achieve anywhere from $14-18k in reduced costs per ER visit – allowing them to not only do a better job of treating their patients, but also save operating dollars in the process.

NYSE Euronext developed its Capital Markets Community Platform with VMware-based cloud technology, and in doing so has been able to target the needs of Wall Street IT leaders and their customers in ways hitherto unseen in the financial services industry.

Revlon, a giant in the beauty industry, has been able to achieve $70 million in cost avoidance and cost savings, as well as solve the problem of big-data management and disaster recovery within the company, by moving to the cloud with VMware.

eMeter, a Siemens Business, can easily spin up or down data center services in multiple countries, based on business demand and need, all thanks to its VMware-based hybrid cloud deployment with vCloud Datacenter partner, Bluelock.

Provider of credit reporting services, Experian, shared that implementing infrastructure-as-a-service through VMware vCloud “is the next phase in the evolution of virtualization technology,” as it puts more of the power of virtualization into the hands of VMware customers.

When it comes to the cloud, VMware customer Seven Principles (7P) believes that, “It is not a question of whether you will save, it is just a question of how much.” By working with vCloud Datacenter partner, Colt, 7P has been able to achieve faster time to market and a 30% cost savings.

GxPi has also been able to see significant savings from operations due to its VMware-based cloud solution, as well as improved security, thanks to working with vCloud Service Provider, iland.

F5 Networks DevCentral’s move to Bluelock’s public cloud has been able to increase the company’s DevOps agility, resulting in faster, more frequent application updates that optimize development cycles.

Last but certainly not least, Kaseya has benefited from a 500% increase in capacity and performance and an 80% reduction in hardware investments and running costs, resulting in improved productivity and faster response times.

Stay tuned for even more Another VMware Cloud customer stories! Visit We Speak Cloud to learn more about the success of these customers, and follow @vCloud and @VMwareSP on Twitter for future updates.

2013: What Happens In The Cloud

By: Mathew Lodge, Vice President of Cloud Services

This article originally ran on Fortune on January 11, 2013. 

Last year was a big year for cloud, with rapid growth in consumption, and 2013 looks like it will be even bigger. Last year, I was rash enough to make five predictionsfor the rapidly-changing cloud computing space. It’s time to be called to account, to see if I was Nate Silver or Nostradamus.

I’ll rate last year’s prophecies Mythbusters-style: confirmed, plausible or busted.

1) Private cloud grows bigger, faster: Plausible

There was a big acceleration in vendor investment in private cloud products and services in 2012, but public cloud also grew very quickly – hence the plausible rating. Many public cloud providers embraced private:  Amazon Web Services (AWS, the grand-daddy of IaaS) formed a partnership with Eucalyptus for an API-compatible private cloud, Rackspace announced its private OpenStack cloud initiative, VMware launched its vCloud Suite to provide an integrated cloud infrastructure, and OpenStack announced a wide array of distributions targeted at private cloud dollars.

2) Hybrid cloud continues to grow: Confirmed

This year, Gartner acknowledged that hybrid cloud computing was necessary, embracing the term and positing that “hybrid cloud” is replacing “cloud computing” as the category term. A “completely unscientific” poll of the audience at Gartner’s Datacenter Conference in November also revealed a strong appetite for hybrid cloud.

Organizations around the globe, like eMeter (Siemens), Oxford University and SEGA Europe leverage hybrid cloud for an array of needs such as accessibility to their IT infrastructure, centralized IT services, IT agility and speed. And, pretty much everyone with a private cloud play announced some form of hybrid cloud interoperability approach.

3) PaaS reduces demand for developer-centric IaaS: Busted

PaaS certainly expanded in 2012, but there’s no evidence this was at the expense of developer-centric IaaS. AppFog, ActiveState, Tier 3 and Uhuru all launched PaaS offerings based on Cloud Foundry; Microsoft doubled-down on its Azure PaaS; and IaaS adoption continues to grow at the same time. It’ll be interesting to see what 2013 brings for PaaS.

4) There will be further cloud outages, driving greater awareness of service quality: Plausible

There were certainly more cloud outages, but little evidence of service quality awareness. The proof: even though another hiccup of AWS’ Elastic Block Store (EBS) took out major web sites and services in late October, there were few public defections. That’s possibly because it’s incredibly difficult to move an application off AWS to another cloud. Fundamentally, cloud adoption has been about delivering agility, and it seems that many organizations are willing to trade off reliability and uptime to achieve it.

5) Organizations will continue to assume that private clouds have Hogwarts-like magical security protections: Confirmed.

Surveys throughout 2012 continued to show that respondents believe private clouds share the same kind of magical protection. A recent ESG survey commissioned by VMware showed that security remains the number one concern of those who have yet to adopt public cloud. Many believe that owning or leasing the walls around servers confers greater security, despite the threat landscape and confidentiality risks being identical for private and public clouds.

The 2012 final analysis: two confirmed, two plausible and one busted.  Enough to encourage me to look ahead to 2013:

  •  Enterprise becomes the key cloud battle ground: during AWS’ first cloud customer conference in November, its messaging, targets, speakers and keynotes were all about winning enterprise business, a major shift away from the developer audience that has fueled AWS’ growth to date.  But VMware, Microsoft, IBM, HP and many other players – large and small – also target the enterprise with their own cloud strategies. The demand is there: enterprise appetite for the cloud was amply demonstrated in 2012. The result? A major battle for the hearts, minds and wallets of the average company – not just Silicon Valley innovators.
  • Hybrid Cloud accelerates: Some public cloud providers continue to froth at the mouth at the mention of private cloud. Yet organizations continue to reap the benefits of standardizing and automating their own infrastructure with private cloud, while also sweating existing assets, maintaining exiting compliance regimes, and maintaining complex integrations with existing applications and data. The clear message from enterprises is that they need the best of both worlds: strong integration between what they already have, their own private clouds, and the agility and cost advantages that public cloud brings.
  • Chaos monkeys continue to cause chaos: before Christmas Eve, perhaps the only application running on AWS that hadn’t gone down when that service experiences a serious problem is the Netflix streaming website. But despite what recently happened to Amazon’s North Virginia data centers, Netflix’s resilience is tested by The Chaos Monkey, a tool designed by Netflix to randomly kill components of the application. Is Netflix streaming an outlier, the product of a super-talented engineering team and carefully crafted cultural discipline, or a postcard from the bleeding edge future of cloud application architectures? Netflix is very open with its architecture, design and organizational approach – despite direct competition from Amazon itself with its Instant Video offering – because it knows that only a handful of organizations can replicate the skillset and culture required to make this application as resilient as it is. And that’s why I predict that its unique and aggressive approach to resiliency will remain an outlier rather than a model in 2013. The cloud needs a different approach to application resiliency – one that does not assume super-human engineering and culture behind every single application.
  • Cloud drives a healthy re-examination of IT’s capabilities and organizational identity: CIOs get that the business expects them to act more like a service provider and less like a manager of technology. The problem is how to get there from here, and whether traditional IT staff can adapt to the changing landscape. The accelerating adoption of public clouds will be a key forcing function in 2013.

It’s safe to say that 2012 was a year of tremendous adoption and learning across the industry. Only time will tell what happens this coming year, but if I were to channel Nate Silver or Nostradamus, I’d say that 2013 will be another big year for cloud.

For future updates, be sure to follow us on Twitter at @vCloud and @VMwareSP!

Another VMware Cloud – Experian Runs Its Private Cloud on VMware

According to David Janusz, IT Architect at Experian, “Implementing infrastructure-as-a-service through VMware vCloud is the next phase in the evolution of virtualization technology. This technology puts even more of the power of virtualization into the hands of VMware customers, and it does so with intelligence and ease.” Whereas the provisioning of development resources could take as long as 11 weeks, virtualization can trim this cycle to a matter of days. VMware vCloud, in many cases, can cut provisioning time even further, to mere minutes.

While consumers know Experian as a provider of credit reporting services, lenders and other businesses know Experian as a provider of information, analytical tools and other marketing services, to organizations in over 80 countries around the world. Experian knew for some time that it wanted to move to an infrastructure-as-a-service (IaaS) approach to provisioning IT resources, as developers at the company knew that cloud computing supports the flexibility and agility they need to decrease time-to-market and respond more nimbly to business requests.

As a long-time VMware virtualization customer, it was a natural decision to look at VMware vCloud first for their cloud solution. They liked what they saw. According to Janusz, vCloud met the company’s criteria for the following reasons:

  • Comes with a pre-existing portal with a user-friendly interface;
  • Allows users to publish applications that are offered through a catalogue;
  • Offerings can be configured to meet differing levels of service;
  • Met the company’s security needs;
  • And it ties into Experian’s VMware vSphere estate, so it leverages the company’s existing virtualized infrastructure.

Experian decided to first deploy a test case instance of VMware vCloud technology to validate its initial evaluation of the solution functionality. Once the test instance of VMware vCloud was live, select Experian developers were invited to try it. They found that they could provision IT environments, both simple and complex, in just minutes. “Developers became comfortable immediately with VMware vCloud technology’s self-service provisioning portal. They found the interface intuitive and user-friendly.”

With the vCloud proof of concept a success, the team now plans to fully realize its vision and build a private cloud-based IaaS model to support its test and development organization. “We will have a dynamic development environment,” shares Janusz. “Our developers will be able to quickly choose from pre-existing templates of approved configurations of operating systems and applications software. They’ll pick what they need, deploy it, run with it and destroy it if they need to.”

Once fully deployed, the VMware vCloud portal will be available to all of Experian’s developers worldwide. Experian expects that by streamlining the provisioning of IT resources, vCloud will help the company reduce project timelines and reduce time-to-market.  Furthermore, Janusz also views Experian’s VMware vCloud Director implementation as a way for the company to deepen its understand of cloud technology in general – including the public cloud.

Visit We Speak Cloud to learn more about other companies who have successfully deployed a public, private, or hybrid cloud model through VMware. Be sure to follow us on Twitter at @vCloud and @VMwareSP for more Another VMware Cloud stories!

Another VMware Cloud – Revlon Runs Its Private Cloud on VMware

According to David Giambruno, Senior Vice President and CIO at Revlon, the company’s cloud deployment has given back “$70 million in cost avoidance and cost savings.” Furthermore, thanks to VMware cloud technology, “if someone wants to try a new application, generally by the time the business team gets in a meeting with us, it’s no cost. We have servers set up. We have the environment. We have the access control set up for the vendor to come in and set everything up,” leading to dramatic improvements in IT efficiency and cost savings. 

Revlon, a global company with a huge application portfolio, first discussed their VMware-based private cloud deployment last year at VMworld 2011. In a recent interview with Dana Gardner, Giambruno shares some of the unintended positive consequences of their data infrastructure, now that all of their data it resides in the cloud.

According to Giambruno, Revlon has been able to solve the problem of big-data management by classifying all the unstructured data in the company, which they were able to do efficiently because of the cloud. Beyond the ability to look at all of their data in the same place, Revlon can also bring up all of their data in their disaster recovery (DR) test environments and have their developers work with it at no cost.  On top of the company’s big data, they were then able to “efficiently and effectively build a global master data model.”

In terms of how the cloud has improved the company’s disaster recovery strategy, Revlon replicates all of their cloud activity every 15 minutes, which enables them to recover a country quickly and effectively in case of a disaster. This replication process and constantly updating allows Revlon to update all instances at no cost and with little effort.

“This cost avoidance, or cost containment, while extending capability, is the little magical thing that happens, that we do for the business. We’re very level in our spend, but we keep delivering more and more and more,” adds Giambruno.

So where does the company see their cloud deployment expanding from here?

According to Giambruno, “For us, it’s where VMware is going.” With the release of vSphere 5.1, the company is in the process of exposing their internal cloud to vendors and suppliers, as well as working on the elimination of virtual private networks (VPNs). “It’s about how we change and how IT operates, changing the model. For me, that’s a competitive advantage, and it’s the opportunity to reduce structural cost and take people away from managing firewalls.” 

Visit Another VMware Cloud to learn more about other companies who have successfully deployed a public, private, or hybrid cloud model through VMware. Be sure to follow us on Twitter at @vCloud and @VMwareSP for more Another VMware Cloud stories!