One of most anticipated VMware events of the year has arrived – VMware Partner Exchange (PEX) 2013! This year, the theme of PEX is “Take Charge”. From taking charge of your business and learning how to expand it by cross-selling VMware solutions and services, to taking charge of your future and exploring best practices to acquire new customers, this year’s PEX is gearing up to be an informative opportunity for our VMware Service Providers and Partners alike. We hope you “Take Charge” of all the fantastic opportunities and knowledge you can gain from this year’s VMware Partner Exchange!

Solutions Exchange

Drop by the Solutions Exchange to network with peers and VMware experts face-to-face!

Hours for the Solutions Exchange:
Monday, February 25, 2013 – 5:00pm to 7:00pm
Tuesday, February 26, 2013 – 11:00am to 6:00pm
Wednesday, February 27, 2013 – 11:00am to 6:00pm

Be sure to also visit our vCloud Service Provider partners in the Service Provider Pavilion!

  • AirVM Inc. – Booth #V7
  • EarthLink – Booth #V5
  • Hosting – Booth #V2
  • Iland Internet Solutions – Booth #V11
  • PeakColo – Booth #100
  • Savvis – Booth #302
  • US Signal Company – Booth #V8
  • Verizon Terrermark – Booth #V12

Must-See Sessions

Along with the general information sessions about VMware, here are the must-see sessions for vCloud Service Providers:

VSPP Sales Presentations

CI1511 – Disaster Recovery to the Cloud – Solutions for Service Providers
Thursday, February 28, 10:15-11:15am

VMware’s Business Continuity/Disaster Recovery solution provides Service Providers and Partners the path to help customers take the first step towards a Public Cloud.

VPN1307 – Selling How to Sell and Deliver Services Powered by VMware vCloud
Wednesday, February 27, 11am-12pm

Covering the VMware cloud strategy and opportunities for service providers and partners to build a business based on VMware’s vCloud Services platform.

VPN1424 – White labeling vCloud Services with VSPP Partners
Thursday, February 28, 10:15-11:15am

The Hybrid/Public Cloud is rapidly changing the landscape for the VMware partner community and then in particular for our Solution Providers and Distributors. To enter the Cloud Market, these partners need to make a decision whether they built a Cloud Infra themselves our white label this with our existing vCloud Service Providers. White labeling will be the best and quickest option as they can take advantage of the core business from the SP and add value and services on top of that.

VSPP Technical Presentations

CI1149 – Virtualizing Business Critical Applications – Best Practices for vSphere
Wednesday, February 27, 11am-12pm

Take a vSphere platform deep dive into performance features, tuning and troubleshooting with a VCDX.

CI1411 – vCloud Director 5.1 Install, Configure and Manage Boot Camp
Saturday, February 23, 8:30am-5:30pm
Sunday, February 24, 8:30am-5:30pm
Monday, February 25, 8:30am-5:30pm

VSPP Marketing Presentations

MGT1514 – Increase Margins and Deliver Value Added Services with VMware Management Offerings for Service Providers
Thursday, February 28, 11:30am-12:30pm

This session will give an overview of the exciting new management product offerings available to Service Providers, including a new vCloud Service Provider Bundle.

VPN1298 – Next Generation of Cloud Configuration Automation Using Puppet and VMware
Wednesday, February 27, 2-3pm

Learn how to automatically provision and configure cloud instances from zero to fully operational in minutes, automating VMware infrastructure. This session will also highlight benefits for DevOps including quick deployment of critical updates, like security patches, across hundreds of servers in seconds, and pro-active initiation of Puppet runs to update configurations and report changes.

VPN1299 – Cloud Ignition: Enables Solution Providers to Sell Public and Hybrid vCloud Solutions Through Service Providers
Tuesday, February 26, 3:30-4:30pm

Learn about a new VMware program that will enable Solution Providers to effectively sell public and hybrid cloud services in partnership with VMware’s vCloud Service Provider ecosystem. This session will release details of a program designed to bridge the gap between customer datacenter solutions and public IaaS.

VPN1323 – VMware Service Provider Program Momentum and Expansion
Wednesday, February 27, 12:30-1:30pm

This session is for partners who are new to the public cloud concept as well as partners who are currently in the program and want to hear about our expanding benefits and product portfolio.

Evening Events

PEX is a great opportunity to learn how to identify customer needs effectively or network with VMware experts and executives, but be sure to also take note of all the great evening events taking place at PEX! From Tweetups to the VMware Partner Appreciation Party featuring alt-rock mainstay Third Eye Blind, here’s everything you need to know:

Monday, February 25
5,7-pm: Welcome Reception – Sponsored by EMC
Kick off VMware Partner Exchange 2013 at the Welcome Reception. The Weclome Reception is a great opportunity to explore the Solutions Exchange, check out cool products and solutions, and interact with peers, partners and VMware teams.

Signup for #VMwareTweetup, taking place 5:30-7:30 in the Hang Space of the Solutions Exchange (same time as the Welcome Reception) to network with peers and to learn about VMware Link, the new social collaboration platform for VMware Partners! Later, you can also join the #PEXTweetup, an “unofficial” offsite sponsored tweetup for the community.

Tuesday, February 26
4:30-6:30pm: Hall Crawl
Grab a drink and discover new technologies while connecting with new partners and other attendees in the Solutions Exchange!

Wednesday, February 27
7:30-10:30pm: VMware Partner Appreciation Party
Join your colleagues at the Partner Appreciation Lounge in the Mandalay Ballroom! The evening will kick off with the club sounds of DJ Mike Attack and a lounge-style buffet, beer and wine. Then later, Third Eye Blind will take the stage with hits like “Jumper”, “Semi-Charmed Life”, and “Graduate”!

We’re looking forward to VMware Partner Exchange 2013, and we hope you are too! Be sure to follow us at @vCloud and @VMwareSP for future updates!