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Author Archives: Eloy Ontiveros

Federation Enterprise Hybrid Cloud 3: Software-Defined Data Center Made Easy

By Wayne Pauley, Director, Business Development, Solutions Engineering, VMware

Last year, VMware and EMC announced the Federation Enterprise Hybrid Cloud version 2.5. This was delivered as a fully engineered solution that included products from EMC and VMware as well as some secret sauce (software bits) that provided ready to use automation and workflows for provisioning services. What this translates to for our customers, is a proven way to see almost immediate time-to-value (day 2 operations!) when implemented on a VCE Vblock. The notion of having a service catalog of hybrid services – IaaS, DBaaS, and APPaaS – only a few clicks away is no longer just aspirational. Federation Enterprise Hybrid Cloud enables any data center to deliver on demand/self-service hybrid cloud – which typically takes months if not a year- in less than 28 days.

Of course, we haven’t sat still since we shipped Federation Enterprise Hybrid Cloud 2.5 last October. The combined lab teams from the Federation companies – EMC, VCE, RSA, and VMware have continued to work together to deliver a new release, announced today, as Federation Enterprise Hybrid Cloud 3.0. This release continues to deliver a fully engineered and validated solution that includes the elements of a full software defined data center, plus we have added the ability to easily and consistently create, deploy and manage advanced multi-tier applications as well as a robust Big Data solution.

First let’s dig into the upgrades to the core Federation Enterprise Hybrid Cloud capabilities.


APPaaS Support – this release goes beyond IaaS (Infrastructure), DRaaS (Disaster Recovery), and BaaS (Backup) – to now include APPaaS (Applications), which provides for simple management of the full development lifecycle for complex and custom multi-tier applications.
Shorter Time-to-Value – deployment time has been reduced from months to under 28 days, while infrastructure provisioning time reduced 75%.
More Platforms – as always EMC continues to add more of their storage platforms and this release gives customers some awesome choices. Included are all the latest storage devices including VMAX3, Isilon, and ScaleIO.


Puppet integration makes on-going configuration management and deployment of multi-tier applications simple.
Hadoop storage can be deployed on an Isilon HDFS – allowing for quick deployment and scaling of Hadoop clusters.


Micro-segmentation and Encryption – Security is always top of mind when it comes to any IT assets and is particularly critical and we haven’t stopped making security a key objective for Federation Enterprise Hybrid Cloud. This version now includes micro-segmentation and encryption built in. Micro-segmentation implements a granular firewall protection at the application or VM level.

VSPEX Blue Centralized Management:

Centralized Management – For customers who have or are planning on using the VSPEX Blue platform from EMC in remote offices (ROBO) – Federation Enterprise Hybrid Cloud 3.0 provides centralized management.


VMware vCloud Air integration – Standard as part of comes the solution – simply turn on the VMware vCloud Air cloud connector and from the same centralized management interface – control and configure and migrate workloads between on-premises private cloud and off-premises public cloud services. By uniquely providing complete interoperability to scale and a mature management toolset that works seamlessly across domains, even the most stringent security and compliance requirements can be met.

What does all this mean? Bottom line? If you had to implement all this on your own – it would take literally months to years to ‘build your own’. We’ve researched the time it would take to install, configure, and then write/test/validate all the scripts included – and it would take a small team a year+ to do. So what you get is a solution that optimizes all the installs, configurations details, and scripts written and tested by our joint engineering teams designed to be ready out of the box. Upgrades? Included. Support? Included. All you have to worry about is using the solution, not building it. Hybrid cloud? That was easy.

VCE and VMware: Accelerating the Software-Defined Data Center, Simplifying Customers’ Path to the Hybrid Cloud

By Loretta Brown, vice president, Federation, VMware

Today, VCE announced a major expansion to its converged infrastructure portfolio to help customers accelerate their software-defined data centers and simplify their journey to the hybrid cloud. VCE’s converged solutions continue to add additional value, as well as drive time-to-value and increase agility for customers. As a longtime partner of VCE, we congratulate them on today’s launch, and look forward to continuing to work closely with them as a part of The Federation.

IT departments continue to face pressure to keep up with the needs and demands of their businesses, with requirements for greater flexibility and agility, all while driving innovation. Through the use of the hybrid cloud, built on the software-defined data center, IT organizations are empowered to quickly and easily move workloads from the data center to the public cloud securely, and back and forth as required.

With VCE Foundations for Federation Enterprise Hybrid Cloud, the benefits of the hybrid cloud can be realized quickly, leading to quicker time-to-value, as well as guaranteed integration and support. The solution includes factory integration of additional VMware and EMC technologies including VMware NSX network virtualization, VMware vRealize management and orchestration software, and EMC® ViPR® software-defined-storage. The solution also includes technology onramps to VMware vCloud Air, which provides organizations with seamless management, workload migration and disaster recovery between their private and public cloud environments.

Also announced today, VCE will offer a new VCE VxBlock System with VMware NSX, which provides customers with factory-based pre-integration, pre-testing and pre-validation with seamless component-level updates, ongoing lifecycle assurance, and unified single-call support. VCE VxBlock with VMware NSX will enable customers to see the same powerful agility they see in virtualized compute across the entire converged infrastructure. Read more about VMware NSX on VxBlock in Hatem Naguib’s blog here.

For more information on the VCE news today, please read the announcement here.

VMware and EMC Expand Focus on Hybrid Cloud, Partner to Deliver Solutions and Services Today

By Loretta Brown, vice president, OEM Alliances, VMware

Today, EMC shared some exciting news – as a part of the EMC Enterprise Hybrid Cloud solutions launch, the EMC Enterprise Hybrid Cloud Federation Software-Defined Data Center Edition with VMware was announced.

IT departments continue to seek tools to drive greater levels of innovation, all while meeting the evolving and urgent needs of their businesses application demands. With a hybrid cloud, IT organizations have the freedom to move application workloads from the data center to a secure public cloud — with the flexibility to transfer these application workloads back and forth as needed. With these new offerings, and a long-standing partnership, EMC and VMware continue to help our joint customers achieve greater agility with better business outcomes through hybrid cloud offerings that are trusted, as well as simple to deploy and use.

With the now available EMC Enterprise Hybrid Cloud Federation Software-Defined Data Center Edition with VMware solutions, customers get tight integration of EMC solutions and VMware vCloud Air, providing customers with an easy and accelerated path to automate and deliver IT as a service, within their own data centers and extending into the public cloud. This solution provides best practices for deploying a software-defined data center based private cloud on-premises while extending IT virtualization infrastructure capacity to VMware’s public cloud – vCloud Air.

VMware and EMC have also partnered to develop professional services offerings to accelerate our mutual customers’ adoption of the software-defined data center to provide timely results and benefits. Additionally, organizations can take advantage of web-based and instructor led training for the EMC Hybrid Cloud solutions.

Customers can quickly assess their current application portfolios for proper deployment in the software-defined data center for maximum usability and economic benefits. Helping our customers develop their skills to take advantage of this new technology is a major milestone in accelerating adoption and achieving maximum benefit from day 1.

To learn more about EMC Enterprise Hybrid Cloud solutions, please check out the following resources:

• Press release: EMC Redefines Hybrid Cloud for the Enterprise
VMware vCloud Air web site
EMC blog: “Simplicity and Choice? EMC Enterprise Hybrid Cloud Solutions Deliver Both” by Peter Cutts, vice president, Cloud Solutions at EMC

Get to Know the Federation Software-Defined Data Center

By Loretta Brown, vice president, OEM Alliances, VMware

“Software-defined” anything – it’s rapidly becoming a top item on every IT decision maker’s “To Do” list. The potential benefits are too significant to ignore or pass off as the latest trend. There’s not a single IT manager today who isn’t challenged by the velocity of change, the unprecedented exponential growth in data, and the near-instant demand for IT services. A Software-Defined Data Center delivers the speed, flexibility and control IT needs to support the applications of the new mobile-cloud era, as well as the legacy applications that run the business.

But for many customers, the question is not “Should we adopt a software-defined strategy” but more to the point, “How quickly can we adopt a software-defined strategy?” Faced with a variety of choices and challenged to move fast, customers need more than a “Do it Yourself” answer.

And that’s why today’s announcement by the EMC Federation of businesses — EMC Information Infrastructure (EMC II), VMware (NYSE:VMW), Pivotal and RSA. is so relevant. Today, the Federation announced the availability of the Federation Software-Defined Data Center. This solution is a combined effort of the Federation to bring best-of-breed products into a fully integrated, engineered, tested and validated solution for customers and partners. Designed to meet the needs of mission critical enterprise applications, the Federation Software-Defined Data Center will help IT managers and decision makers accelerate their transition to a Software-Defined Enterprise.

By abstracting, pooling, and automating across the infrastructure – compute, storage and networking – we have enabled an environment that can deliver IT at business speed. This solution includes a reference architecture, solutions guide, and newly developed software that automates hundreds of orchestration workflows to accelerate deployment.

The Federation Software-Defined Data Center solution includes:

Management and Orchestration: VMware vCloud Automation Center, VMware vCenter Operations Management Suite, VMware IT Business Management Suite, EMC Storage Resource Manager
Hypervisor: VMware vSphere, the industry’s most widely deployed virtualization platform
Networking: VMware NSX, the network virtualization and security platform for the software-defined data center. VMware NSX brings virtualization to existing networks and transforms network operations and economics.
Storage: EMC ViPR and EMC Storage, EMC Storage Resource Manager

I invite you to learn more about the solution – visit emcfederation.com for more details on the Solution and the Federation.

EMC VMAX3, XtremIO and VMware Solutions: Helping Solve IT’s Biggest Challenges

By Loretta Brown, vice president, OEM Alliances, VMware

The mobile cloud era (cloud, mobile, social, big data) is driving structural change across many industries. Organizations that are able to take advantage of this by delivering workloads to any device, across any cloud, on demand and securely, can gain a competitive advantage. In order to accomplish this, IT must build a hybrid cloud solution based on a software-defined datacenter.

The tectonic shifts in IT pose many great challenges for organizations, and at VMware we are proud to continue to collaborate closely with our partners, like EMC, to help solve some of the industry’s biggest IT challenges.

With today’s announcements from EMC on its Next Gen VMAX3 and XtremIO solutions, VMware continues its strong partnership with EMC as customers continue to accelerate and realize the benefits of the software-defined enterprise.

    VMAX, XtremIO and VMware solutions

Today, EMC revealed a new VMAX solution, VMAX3, which is a hyper-consolidated solution that provides predictable service levels for up to tens of thousands of virtualized workloads, including file or block, and provides high levels of availability with seamless cloud access.
VMAX3 includes enhanced management support with vSphere and acceleration with VMware VAAI.

More information on the new VMAX3 can be found here.

Additionally, EMC also announced new XtremIO solutions, which help organizations realize powerful performance and agility in their software-defined data centers. VMware Horizon 6 and XtremIO solutions meet at this intersection of VDI and storage — empowering a dynamic end-user experience at scale with radically simple central management across desktop, BYO and applications for IT, with low TCO.

When customers have specialized virtualized workloads in block environments, which require low latency and inline data reduction services, such as VDI, and mission critical applications and databases, XtremIO and VMware Horizon is a powerful solution. Thousands of desktops can be deployed in minutes for all kinds of users across desktop, BYOD and enterprise applications soar with incredibly fast, low-latency performance – all without compromising security or risking data loss.

Together, the combination of EMC’s new solutions with VMware infrastructure helps customers keep on top of today’s workloads and get ahead with tomorrow’s applications.

We congratulate EMC on its significant portfolio launch today, and look forward to continuing to partner as we help solve IT’s biggest challenges.

VMworld 2014 is quickly approaching, and you can learn more about how EMC and VMware are working together at many of the sessions available at the event. The VMworld session scheduler is live at the following link – here you can search for sessions where you can learn more about joint solutions with EMC. We look forward to seeing you in San Francisco, Aug. 24-28.