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Tag Archives: Partner Demand Center

VMware Cloud on AWS Delivers Significant Business Value, Cost Reductions, and a Fast Path to Hybrid Cloud

A recent IDC study interviewed VMware Cloud on AWS customers to compare the solution against other public clouds. VMware Cloud on AWS allows customers to migrate apps to the cloud 46% faster and at 57% lower cost compared to other public cloud solutions. Promote why VMware Cloud on AWS is the fastest, most cost-effective solution for migrating applications using our ready-made digital assets (on the Partner Demand Center) – including downloading this case study and sharing it with your customers.

  • 57% lower cost of migration
  • 59% less staff required for migration
  • 46% faster migration
  • 39% lower infrastructure costs
  • 83% less unplanned downtime
  • 351% 3-year ROI

Partner Demand Center Updates & Upcoming vmLIVEs!

Take a look at these new campaigns!

    • Hybrid Cloud Management – enables organizations to leverage consistent infrastructure and operations for container- and virtual machine-based workloads across hybrid cloud. This new campaign replaces the existing Hybrid Cloud Operations campaign. Register now for the January 20 vmLIVE to learn more.

Monthly Open Training Sessions
Join our monthly open training sessions to learn how to find the right marketing activities, execute your first campaign, and more. Monthly session dates and times for all regions can be found on the Partner Demand Center homepage (access quickly through the Partner Connect Marketing page).

Partner Demand Center Updates

New Commercial ELA Expand and Renew Playbook
This guide provides an overview of how and when to approach your Enterprise License Agreement (ELA) customers throughout the 36-month lifecycle in order to maximize opportunities for entering a new ELA upon expiration.

Virtual Customer Workshop Kits Now Available
New VMware Cloud on AWS and Digital Workspace workshop kits are now available for you to host an interactive, hands-on workshop to accelerate sales for these solutions.

New Digital Workspace Partner Solution Playbook
Explore the new Digital Workspace playbook, which highlights what you need to learn about the solutions available, competitive positioning and how to uncover opportunities and close deals.

New Partner Demand Center Campaigns & Upcoming vmLIVE

Join us on October 26 to learn how to make the most of VMware Cloud on AWS. Get everything you need from solution experts to optimize VMware Cloud on AWS through Scale on Demand and Cloud migration campaigns.

Take a look at these NEW Partner Demand Center campaigns:

  • Future Ready Workforce – to enable ‘anywhere organizations’ to embrace a sustainable work-from-home strategy by providing a secure, scalable, and unified digital infrastructure for today’s distributed workforce.
  • VMware Cloud Simplified with Modern HCI (Mid-Market) – enables you to specifically target mid-market organizations to embrace the benefits of hyperconverged infrastructure (HCI).
  • VMware HCI Expand – will help you leverage early success with VMware vSAN and their customers add more HCI clusters or more SDDC solutions that will ultimately put them on the path to the cloud journey.
  • VMware vSphere with Tanzu – for upgrading existing vSphere customers to vSphere with Tanzu, which opens the door for other upsell and cross-sell opportunities. vSphere 7 is key to infrastructure modernization and agile operations.
  • VMware Cloud on AWS Scale on Demand – helps you prospects extend on-premises environments to the public cloud and take advantage of future ready, instantaneous scalability with VMware Cloud on AWS.
  • VMware Cloud on AWS Cloud Migration – promotes migration of apps to the cloud and modernizing for the future via VMware Cloud on AWS. Additionally, 2-node promotional materials enable partners to help prospects take advantage of on-demand cloud capacity for a 33 percent lower cost.
  • Carbon Black Replace Antivirus – enables prospects to consolidate multiple security capabilities via one endpoint agent and console to fit their specific organizational needs without requiring additional agents, deployments, or training.
  • Cloud Network Security Content Kit – these materials position VMware Cloud Network Security as the premier distributed security solution for modern data center defense.

 

Partner Demand Center Updates

Our NEW Partner Demand Center Launched Last Month
With the amazing new interface, you will be able to easily find the right campaigns, download resources, customize content and branding, and quickly generate new demand.

New Partner Demand Center Campaigns are Available

  • VMware Cloud Simplified with Modern HCI – enables you to specifically target mid-market organizations to embrace the benefits of hyperconverged infrastructure (HCI).

  • Future Ready Workforce – enable “anywhere organizations” to embrace a sustainable work-from-home strategy by providing a secure, scalable, and unified digital infrastructure for today’s distributed workforce – watch and share this video and view the campaign guide for a sneak peek.
  • Scale on Demand – to extend on-premises environment to the public cloud and take advantage of future ready, instantaneous scalability with VMware Cloud on AWS.
  • Cloud Migration – to migrate apps to the cloud and modernize for the future via VMware Cloud on AWS. Additionally, 2-node promotional materials enable you to help prospects take advantage of on-demand cloud capacity for a 33% lower cost.
  • Carbon Black Replace Antivirus – for consolidating multiple security capabilities via one endpoint agent and console to fit the specific needs of each organization without requiring additional agents, deployments, or training.

Prepare Your Customers for Their Future Ready Journey

The ability to respond quickly to a crisis, adapt quickly to a new reality, and accelerate innovation is what we’re calling Future Ready. Your customers might be well along the path or just starting out on this three-phase journey. Regardless of where your customers are in the journey, your primary goal should be to help them build a digital-first model that fuels business results without jeopardizing future flexibility or resiliency. Our soon-to-be-released Future Ready Partner Playbook will cover these phases – including the distinct workstreams across work, cloud, security, and apps to help you facilitate your customer planning conversations for short-and long-term business objectives.

The NEW Future Ready Workforce Campaign will be available in the NEW Partner Demand Center on September 14. This campaign enables ‘anywhere organizations’ to embrace a sustainable remote-work strategy via a secure, scalable, and unified digital infrastructure. It will include a variety of assets that touch on all four stages of the customer buying journey, across four unique messaging pillars. Watch this video and view the campaign guide for a sneak peek.

For those of you registered for VMworld, add the Future Ready partner sessions to your conference agenda today!

New Partner Demand Center Updates

New Partner Demand Center Portal Coming Mid-September
Our Partner Demand Center will be migrated to a new platform with an intuitive, easy-to-use interface, designed for you and your partners to download marketing materials and drive demand through campaigns. Similar to the existing platform, you will be able to access the new Partner Demand Center directly from the Partner Connect portal. Stay tuned – more information and a training schedule will be shared soon.

Agency Marketplace
Take your campaign to the next level with the help of our Agency Marketplace. Our curated agencies provide creative paid marketing solutions to supplement campaigns to increase prospect engagement and leads.

New Digital Assets
Check out these new digital assets that have been added including the following:

VMware Cloud on AWS: Scale on Demand – new digital assets and a social kit have been added to the Scale on Demand campaign to support a comprehensive and consistent virtual desktop solution for your prospects.

Be Future Ready with EUC Workforce Continuity Offers

Workspace ONE and Horizon can easily support remote workers and ensure workforce continuity. Replay this vmLIVE to hear our second round of offers and learn how to sell across 3 phases: respond, reflect, and rethink. Additional materials on Partner Connect and Partner Demand Center.

Check out the New Campaigns & Digital Assets on Partner Demand Center

Visit the Partner Demand Center to explore the new Digital Marketing Guides (under the Resources menu) to learn more about how to use digital marketing tactics and check out the new digital assets for:

VMware Cloud on AWS

  • Access the Scale on Demand campaign content kits for VMware Cloud on AWS to support Disaster Recovery, VDI and Data Center Extension use cases.
  • VMware Cloud on AWS GovCloud delivers a secure platform for government agencies to access benefits of public and private clouds to further increase agility and security. To download assets, search for ‘AWS GovCloud’ under the Collateral tab.

Digital Workspace

  • Leverage the new Business Continuity Microsite – it can be syndicated on your website to capture leads from downloads and registrations for free trials of Horizon 7 or Workspace ONE- activate the web plugin today.
  • Replay the Hybrid VDI vmLIVE to learn the positioning and to view a showcase of digital marketing tactics – including a demo of the Partner Demand Center.

Learn how We are Making Digital Marketing Easy

Access the replay to learn about our comprehensive marketing platform, VMware Partner Demand Center, and explore the content and overall components that are available to you at no cost. After reviewing this webinar, you will be able to schedule social media posts, co-brand digital web banners, set up and execute an email marketing campaigns, and access the tools to analyze your campaign results.