Channel Partners: Customer Engagement is the New Marketing

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It’s no surprise that traditional reseller models with “one and done” on-premise sales are dwindling in the face of IT channel organizations pivoting towards a cloud services, recurring revenue model. With this shift, business transactions are more centered on customer engagement, driven by relationships, and built on trust. Adding to the challenge, customer retention grows Read more...

VMworld US 2018 Partner Forum

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VMworld US 2018 Schedule Builder Live – includes Partner General Session and Sales Breakouts   Taking place from August 26th – 30th, VMworld 2018 US in Las Vegas, Nevada offers five days of innovation to accelerate you and your customers’ digital transformation. Below is an outline of the resources created to enable you, a valued Read more...

VMware Announces New Worldwide Channel Chief

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VMware today announced the appointment of Jenni Flinders as vice president, Worldwide Channels. In this role, Flinders will serve as VMware’s worldwide channel chief and be responsible for developing and executing overall VMware channel strategy and programs for VMware’s global ecosystem of solution providers, distributors, OEMs and telecommunications partners.  Flinders will report to Brandon Sweeney, Read more...

Set up for Success: VPN Answers Commonly Asked Questions

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“Excellence is in the details.  Give attention to the details and excellence will come”. -Perry Paxton The VMware Partner network prides itself on helping our partners achieve excellence.  To that end, we understand that oftentimes, small details can hamper our ability to operate efficiently.  Addressing these challenges can help our partners manage those details and Read more...

Register for Partner Exchange at VMworld 2017

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Partner Exchange @ VMworld 2017 is fast approaching.  Do not miss this chance to immerse yourself in the latest in cloud infrastructure and digital workspace innovations. Re-discover the technology, trends and people like you, who are shaping digital business. This once a year event enables you to: Collaborate and Network: Interact with your peers, the Read more...