You’ve heard it before: perception is reality. And so it goes with our customers. Their perception of what we do, the products and solutions we provide, is indeed their reality. Transforming those perceptions starts with two things – KNOWLEDGE AND PREPARATION.
To that end, VMware is excited to provide partners with a comprehensive new asset to address knowledge gaps that exist around the VMware portfolio. The Solution Portfolio Summary and Competitive Guide was designed to help partners easily spot customer opportunities and jump start the conversation.
The broadening of the VMware portfolio can make it challenging for Partners to stay abreast of all the products and solutions we offer. The Solution Portfolio Summary and Competitive Guide is here to help so that when you are in customer discussions, you can quickly recognize opportunities.
One key component of this new Solution Portfolio Summary and Competitive Guide that you should find incredibly valuable is the Glossary. We have gathered a comprehensive list of “key words” or phrases that your customers may mention so you can easily look them up and identify a relevant VMware solution and quickly jump into an introductory conversation. No matter what your expertise level is with any of the products in our portfolio, leveraging the glossary is your easiest way to be ready for customer inquiries.
Download this helpful asset today from Partner Central and keep it handy because fortune favors the prepared!
