It’s a common misconception that IT business decisions are made solely based on the quality of the product or a mighty sales force. IT business decision makers not only start their buying journey on social media, but also reference it along the way. In fact 88% visit a social network at least monthly and 3 in 5 are influenced by at least one social network during the decision making process.
Taking this into consideration you must be thinking, “I need to jump on this social media bandwagon, but how?” Or “I don’t have the time and resources.” Well don’t sweat it, we have a solution.
Why use this tool?
- Grab potential customers attention and keep it with quality VMware and industry related posts
- Speed up the sales cycle by improving the case for buying leading VMware solutions
- Keep existing customers interested and strengthen the customer-vendor relationship post sales.
- Maintain a consistent presence on social media with the auto-publish feature
- Customize your social media approach with the option to choose topics that appeal to your customer base
- Track activity and results with built in website and social media analytics
Everyday social media plays a larger and larger role in the IT decision makers buying process. This is your opportunity to take advantage of our social media expertise to capture leads and nurture customers before, during and after sales. Sign up for VMware Partner Social Media Syndication tool and start posting away. Happy Posting!
– The VMware Partner Network Team