VMware understands that distributors are extensions of our own Partner Business Management team. They help support our partner community by executing integrated go-to-market programs that increase transactions and drive pipeline and revenue. Because of this, VMware launched Value Velocity with 30+ global distributors targeting over 800 partners. The program works to first match the right partners with the right solutions and provides a step-by-step process for partners to follow to increase their VMware business.
Distributors then offer targeted partners a package of enablement, demand generation and sales acceleration activities and tools to drive transactions across the VMware portfolio within a specific timeframe.
Value Velocity helps us work in lockstep with our distributors so they can effectively nurture channel partners, and ensure that partners extract maximum value from their VMware business. Get more details about Value Velocity via the short video below or contact your VMware distributor.
If you’re a distributor or would like to simply learn more about this program, reach out to our Director of Channel Marketing directly via twitter @ChrisBWaldo. Let VMware Value Velocity empower you.
– The VMware Partner Network Team