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Monthly Archives: November 2011

‘My VMware’ will Change how You and Your Customers Manage your VMware Products and Licenses

Sandra CheekIn 2012, VMware will transform our customers’ experience with the launch of My VMware, a new, integrated, self-service, account-based portal focused on simplifying and streamlining your and your customers’ interactions with VMware.

As a partner we want you to be aware of this new initiative well in advance of its introduction because it will change the way you manage your VMware products and licenses, including NFRs and IULs. If you help your customers manage their VMware products and licenses through our current portals this is an important and exciting change.

We want your feedback and input! We are currently looking for Beta testers and we invite you to participate in this process. Sign up today.

Also please watch this detailed video from Scott Bajitos, Senior Vice President, Global Support Services and Customer Advocacy to learn more about My VMware. 


-Sandra Glaser Cheek
Director, Global Partner Communications

A Special Event for our Academic Specialized Partners

Sandra CheekVMware has partnered with Funds For Learning, the nation’s leading E-rate Funding Compliance Services firm, to provide you with the latest information and resources to extend your opportunities in E-Rate funded initiatives.

Please join Peter Kaplan, of Funds for Learning as he presents the latest updates to the E-Rate Funding Program.  The E-rate program provides schools and libraries with discounts on essential telecommunications services and network infrastructure. While the E-rate program annually provides over $2 billion each year in these areas, schools and libraries request between $3.5 and $4 billion each year, which means that each request is carefully reviewed for program compliance.

In this webinar, we will provide an overview of the program, compliance requirements, and an understanding of how VMware Solution Providers can access special services through Funds for Learning to get the most out of the E-Rate funding program.

Date: November 14, 2011
Time: 8:00 am PST
What you’ll learn:
- Erate Overview
- Compliance and the Sales Process
- Product and Service Eligibility
- Project Delivery, Changes and Invoicing
- Funding Changes for 2011 and beyond
- Resources

We hope you can join us! Click here To learn more or to register for the event on Partner Central.

-Sandra Glaser Cheek
Director, Global Partner Communications

Voice of the Partner. You Spoke and We Listened!

CKHello Partners, We've just completed a series of successful working sessions with our partners that I'm excited to share with you.  This year at VMworld Las Vegas and VMWorld Copenhagen, we hosted partner roundtables with many of our top Enterprise Solution Providers.  Our goal was simple, we wanted input from you on what's working and what's not when it comes to our partner programs…and you did not disappoint. 

During both sessions, we brought together key executives from our Enterprise level Solution Providers for a candid discussion regarding the market, the Solution Provider program and to identify ways we can work together for mutual success.   These partners passionately represented the Enterprise Solution Provider Community and I'd like to thank everyone who participated.  We gained eye opening insight from our America's and EMEA partners and are ready to roll up our sleeves and get to work incorporating your valuable feedback. 

So, what did we learn?

Renewals continue to be a key focus area with partners expressing a need for continued improvement and investment in our renewals reporting and portal.  Stay tuned for the launch of myvmware.com in 2012, our first step (more of a leap) towards realizing an inclusive portal for customers containing all license and SNS subscription data in a single location for customers.  In addition, Solution Competencies was also a key topic of discussion.  Everyone agreed that while VMware is in-line with other vendors when it comes to training requirements, we should continue to improve upon the flow of benefits to partners who earn the competency such as leads and the internal and external branding of partners with Competencies.   Partners were also supportive when we discussed the possibility of increasing training requirements within our competencies as mechanism for broadening their reach and expertise within a given solution area.   Many participating partners also shared the need for better awareness, clarity and communication from VMware on our total incentives portfolio including not only Advantage +, but MDF practices Solution Rewards rebates, and the Sales Rewards program.  

We also heard loud and clear our partners continue to look for ways to differentiate themselves to their customers and to VMware and we're intent on helping partners achieve this through Specializations, additional Solution Competencies and continued improvements to our award winning VPN Partner Program branding.  Again look forward to some great announcements on partner branding to customers in 2012.

The good news was feedback was positive on our newly enhanced Partner Central portal, with one partner referring to the new site as "best of breed".   Additionally, partners are eager to hear more about our upcoming Consulting and Integration program as a vehicle for partners who focus more on services and less on traditional license reselling.  Lastly, the creation this year of the Partner Support Center (VMware's new 24×7 global support hotline for partners) was welcome news to everyone to get basic Ad+, MDF, program renewal questions and the list goes on of questions that team can answer!
So do we have work to do?  You bet.  Are we committed to responding to areas of improvement?  Absolutely!  These roundtables are the first of a series of steps VMware is taking to give all partner types a voice.  Stay tuned for upcoming events and some exciting announcements at Partner Exchange in Las Vegas Feb 13th – 16th.  

Register today to take advantage of the Early Bird rate! 

-Colleen Kapase
Sr. Director, Global Partner Strategy

Get Ready – Q4 National Prospecting Day is November 9th!

Sandra CheekEvery quarter, for one day, we ask our partners to join forces with us for  an entire day of sales prospecting.  Last quarter we had a record-setting National Prospecting Day where 400 partners and 400 VMware employees joined forces, to generate over $107 million in pipeline.  But… that was last quarter, and we are not content to rest on our collective laurels! So  this quarter, we are prepared to smash through this record with a vSphere 5 Theme.

As the foundation of the VMware cloud infrastructure suite, vSphere 5 delivers intelligent policy management to 'set it and forget it,' and create and run 'super virtual machines (VMs)' for resource-intensive workloads. vSphere 5, based on the next-generation VMware ESXi hypervisor, enables true application portability and flexible hybrid cloud management through a single pane. And VMware vSphere Storage Appliance, designed especially for small and midsize businesses (SMBs),  provides SMBs with the high availability and automation capabilities of vSphere without the need for shared storage hardware.

There is  huge, post-launch momentum, customer year-end budgets needing to be spent, and two new vSphere promotions targeted to both existing customers and prospects that will surely make this our most successful Prospecting Day to date:

Save 25% when you upgrade from vSphere Enterprise to vSphere Enterprise Plus for Existing Customers.
Save 40% when you buy vSphere Essentials Plus with vSphere Storage Appliance (VSA) for new SMB accounts.

As per our  tradition, we will reward your successful efforts with: Cash prizes, Apple iPads, Cameras and Kinect Gaming Systems.

We invite you to work together with us to drive incremental sales and improve your pipeline. Check out this video invitation from Mike Clayville and Brandon Sweeney.

-Sandra Glaser Cheek
Director, Global Partner Communications