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Monthly Archives: July 2011

Three at VMware Named to CRN Magazine’s 2011 Women of the Channel List

CRN Magazine just released its top Women of the Channel for 2011, and I’m thrilled to report that all three of the VMware executives we nominated for this prestigious honor made the list!

Please join me in offering hearty congratulations to VMware’s Carolyn Cox, Colleen Kapase, and Maureen Lonergan. CRN Magazine editors recognized these extraordinary women for their achievements on the job as well as the positive influence they bring to the technology channel industry. We at VMware know these three work tirelessly and succeed beyond expectations, but it’s always gratifying when outsiders recognize it, too.

CC Carolyn Cox, Senior Director of Global Channel Marketing for VMware, has only been in her position for one year, which makes her award even more impressive. Since joining VMware in August 2010, Carolyn has focused on developing our global channel marketing and partner communications strategy and building a seasoned team to execute the strategy, among other things.

Going forward, Carolyn’s goals include developing partner-led demand generation programs for our channel network, delivering a paid search program to help partners double the leads they develop on their own, enhancing localized content and communication through Partner Central and other vehicles-including mobile device apps. Carolyn is active in community outreach programs through her church and counts Starbucks CEO Howard Schultz as an influence, for his “his passion for the brand, the people and the product.”

CK In addition to making the 2011 Women of the Channel list, Senior Director of Global Partner Strategy Colleen Kapase was also named to the magazine’s Power 100, a list of the most successful and influential women in the IT channel. Colleen’s been in the Sr. Director role for two years, and in VMware channel management for five years. Most recently, her focus has been developing the VMware Partner Network program to enable and empower our partners to move customers into fully virtualized environments and into hybrid cloud solutions.

Up next: Colleen would like to see the continued growth of the overall channel where partners can differentiate themselves, grow margins and increase competitiveness through Competency attainment, SET utilization and vertical market specialization. The program’s ultimate goal is to help our partners ease customers’ migration to the cloud. Colleen recently chaired VMware’s participation in the Women of the Channel Winter Workshop in New York, where she and 20 others donated their time to give women at abused mothers shelters resume and career advice.

MaureenMaureen Lonergan has been VMware’s Director of Partner Readiness for two years and has recently been promoted to Senior Director. Maureen has played an important role in a number of recent VMware partner initiatives, including the training, accrediting, and certifying of over 150,000 partners; expanding our Partner University courses; offering free in-person training sessions with our SolutionTrack and Technical Express programs; and localizing partner programs in nine languages.

Over the next year, Maureen will be working to launch additional competency training programs for channel partners, roll out more certifications, and develop new programs to help our channel around the launch of new products and services. Maureen also contributes her time and considerable skills to African Impact, the largest on-the-ground facilitator of volunteer projects throughout Africa. 

We’re proud of these three women—as we are proud of everyone on our channel partner teams. They exemplify our efforts and ongoing dedication to making you, our valued partners, as successful as possible, today and in the future.

In other words: Carolyn, Colleen, and Maureen, you rock!

— Scott Aronson
Senior Vice President of Global Channels and Alliances.

VMware vSphere® 5 and Comprehensive Cloud Infrastructure Suite: Three Must-Do Enablement Activities for Partners in Order to Make Immediate Impact on Your Customers


On July 12, 2011 VMware unveiled vSphere 5.0 along with a comprehensive suite of Cloud Infrastructure solutions, including vCenter Site Recovery Manager 5.0, vShield 5.0, vSphere Storage Appliance and vCloud Director 1.5. 

I have developed three Must-Do Activities in Order to Help You Make Immediate Impact on Your Customers.

1. Attend the VMware Partner Network Virtual Experience:
To equip you, our partners, with the information, tools and programs that will help you successfully position and sell these new solutions, I’m very excited to announce the VMware Partner Network Virtual Experience which will be launching on July 19th.  This ‘on demand’ platform is accessible from a PC, tablet or mobile device and is designed to provide you with the latest and greatest enablement content around our new products and services.  On the virtual platform you’ll find:
• Role-based content for sales and business or technical audiences, with more than 30 video sessions that are 30 minutes or less – available in 8 languages
• Competitive positioning information, program news and other resources
• Online discussion groups for product deep-dives with VMware experts – with ability to read dialogue in preferred language for non-English speakers
• Demos for a first-hand look at new product features and functionality
Register at:  http://www.vmware.com/go/partner/virtualexperience

2. Get trained on the New Cloud Infrastructure Solutions:  Training on the new products is now available at Partner University.  Don’t wait to upgrade your skills and knowledge with the latest enablement and training from VMware, including:
• New accreditations and certifications:  VSP5, VTSP5 and VCP5
• New competency updates:  Infrastructure Virtualization 5 and Business Continuity 5
• And more, such as Partner Briefings and vmLIVEs!

3. Attend VMworld:  to connect with VMware executives, product experts, your peers and customers from around the globe. 
• 20,000 attendees at VMworld Las Vegas, August 29 – September 1
• 7,500 attendees at VMworld Copenhagen, October 18 – 20
• Dedicated Partner Track with sessions including product and solutions training, marketing programs to help drive revenue, and selling skills development 
• Onsite labs and more!
Learn more and register at:  www.vmworld.com

Thank you for partnering with us during this exciting time at VMware.  Be sure to register today attend the VMware Partner Network Virtual event:  http://www.vmware.com/go/partner/virtualexperience

 -Maureen Lonergan

Maureen Lonergan is the Director of Global Channel Enablement. She has responsibility for building training programs to enable all Channel Partners; Solution Providers, Corporate Resellers, Technology Providers, Alliance Partners, System Integrators and System Outsourcers, and Hosting. She has been leading the Channel Enablement Team since August 2008.