A date for the diary: Get ready for the launch of a new era of VMware partnerships

Posted on 18/02/2020

Mark your calendars as the time to hear about a new era of partnering with VMware is just around the corner. Our innovative new programme, VMware Partner Connect, which we teased at VMworld Europe, is officially launching on 29 February and will change the game, providing more flexibility to meet the needs of your customers.

We’ve always been committed to mutual success with you, our valued partners. We simply wouldn’t be the company we are today without you, and it is for this reason that Partner Connect was born out of collaboration with you and built around how you want to do business.

Businesses today are facing immense pressure and complexity, with constantly evolving customer expectations driving a need to innovate while new entrants are coming to the table to eat their lunch.

It is against this backdrop of complexity that we have defined the three guiding principles of Partner Connect: simplicity, choice, and innovation. With a clear path, flexibility, and forward-thinking solutions, you can help your customers solve their most pressing IT needs, tackle complexity, and drive digital transformation.

Why a leap day launch date? It’s all in the name. As our Global Channel Chief Jenni Flinders puts it, 29 February is a fitting time to launch Partner Connect as the programme represents a giant leap forward for our partners.

To coincide with the launch, we’re going behind the scenes on the programme and sharing all the details on how to unlock maximum value in a special webinar at 2:00pm GMT on 2 March.

In the webinar, you’ll hear about:

  • The three guiding principles for Partner Connect – what simplicity, choice, and innovation look like in practice for you
  • The new tier credit model – how it will level the playing field, giving you the opportunity to balance transactions across different scenarios
  • What it all means for the future of your business – how you can use the programme to see ahead and accelerate beyond the competition with clear paths to co-investment

We can’t wait to pull back the curtain, taking you through all the updates and how they will drive your business forward.

Don’t miss out. Make sure you’re in the know – register to join the Partner Connect webinar on 2 March here and you can add it to your calendar by clicking here.


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