It’s clear that Managed Service Providers (MSPs) have a vital role in supporting IT strategy for both on-premises and cloud-based IT investments. Ensuring the security and protection of IT resources is at the top of many lists for MSPs and IT leaders. Disasters happen – there’s no way around that. Earthquakes, hurricanes, floods, fires – even human-driven attacks such as ransomware or information breaches always remain in the realm of possibility.

Regardless of what disaster happens, or how disaster happened – the impact of disasters on the enterprise is real. Independent research conducted from the Disaster Recovery Preparedness Council found that 30% of companies have been unable to access key applications for hours or multiple days after outages.

A growing mutual interest has been shown by IT and MSP leaders in the area of disaster recovery as a service (DRaaS). In 2015, nearly 60% of enterprises already using cloud services said they were deploying or planning on deploying DRaaS. As IDG describes in a recent whitepaper, DRaaS is a great way for companies to get started with using cloud services – 50% of small companies and 33% of large organizations plan to enable business continuity in the cloud, primarily to take advantage of cost savings. DRaaS is the highest-ranking cloud service that enterprises are deploying in 2016.

With an easy on-ramp to the cloud for hundreds of thousands of enterprise customers using VMware technology, MSPs see real value in a VMware-based DRaaS offering. Enter VMware vCloud Availability for vCloud Director, which enables vCloud Air Network service providers to offer simple, cost-effective cloud based disaster recovery services that seamlessly support their customers’ vSphere environments. It is expressly designed for VMware service providers to enable further monetization of existing VMware vCloud Director multi-tenant cloud environments.

VMware vCloud Availability offers substantial value to MSPs and Enterprise customers alike:

  • Easy to Operate
    • vCloud Availability makes it easy for MSPs to configure and run a disaster recovery as a service offering that is natively compatible with their end customers’ vSphere environments
  • Designed for Easy Customer Adoption and Growth
    • vCloud Availability for vCloud Director leverages native vSphere replication to offer a seamless experience to end customers, while the vCloud Air Network program’s pay-as-you-go construct enables providers to cost-effectively grow consumption of software to meet customer demand
  • Built for VMware Service Providers
    • vCloud Availability enables vCloud Air Network Service Providers to continue to monetize their investment in VMware, leveraging their existing vCloud Air Network points and discount structures

NIFTY, one of the leading Internet Service Providers (ISPs) in Japan, successfully released a new DRaaS offering based on VMware vCloud Availability for vCloud Director.

Upon launch, NIFTY saw several new customers signed up immediately for the service, generating a new DRaaS revenue stream in a short period of time. NIFTY has approximately 70 more customers in trial.

NIFTY could not develop our Disaster Recovery as a Service without the vCloud Availability module; it was well designed to be connected to our NIFTY Cloud management console. VMware provides the core module and technical support for cloud service providers to develop the new service, which is very helpful from a time-to-market perspective.”

Tomoharu Mukaidaira, Marketing Manager, NIFTY

Disasters do not have to be disastrous for IT. Now, MSPs are able to ensure that their customers have the tools and technology at their disposal to get the enterprise up and running quickly, keeping downtime at a minimum. This presents a unique chance to help reduce the impact of disasters by keeping apps and data safe, and operational, no matter what the recovery situation or outage condition.

To learn more about VMware vCloud Availability, visit us at or read the IDG White Paper here.

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