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Attention VMware Service Providers – do you sell to mid-market customers? The SMB and mid-market is growing, with virtualization as a top initiative and cloud adoption trailing close behind. 

Selling to the mid-market is a great opportunity for providers of vCloud Powered services, because Infrastructure-as-a-Service (IaaS) can be presented as an extension of customers’ existing VMware virtualization environments, or as a solution in place of on-site hardware. VMware Service Providers can leverage VMware virtualization leadership to sell cloud services based on a proven, compatible platform.

Because VMware customers are getting ready for cloud services, we want to help all of our Service Provider partners meet demand more quickly, and more profitably. With comprehensive new resources now available on Partner Central, learn best practices and tips for marketing and selling VMware-based cloud services.

VMware’s Michael McDonough shares more about the new marketing demand generation campaign made just for vCloud Service Provider partners:  


On Partner Central, VMware Service Providers can find Sales and Marketing Kits, Cloud Services sales training modules, customer references, whitepapers, a comprehensive Sales Guide, and more – all of which are tailored to help VMware Service Providers:

  • Identify and close cloud opportunities;
  • Understand the cloud value for customers;
  • Generate leads;

…and more! Log on to Partner Central to access resources you need to take advantage of the mid-market cloud opportunity. For future updates, be sure to follow us on Twitter @vCloud and @VMwareSP