VMware vCloud Blog

By Karl Robinson, Sales Director at StratoGen

Despite the economic gloom on both sides of the Atlantic, 2012 is shaping up to be a bumper year for those involved in the VMware hosting business. Whilst it’s true that most IT managers are under budgetary constraints, the majority have realized that increased use of the cloud will deliver cost savings and bring about an increase in agility and performance. The entire IT industry is moving to delivery ‘as a service’ and the timing of these financial difficulties only serves to focus people’s minds on the benefits of the cloud.

The Rise Of VMware Based Clouds

So where does VMware fit in to this picture? VMware has gained real traction with its service provider program (VSPP) by offering a simple licensing model and a software suite that really delivers. vSphere 5 offers outstanding performance and vCloud Director (which has been updated to v1.5) continues to lead the way as the most powerful tool to manage your virtual infrastructure. But one of the biggest factors driving growth to VMware based platforms is the move away from commodity clouds to enterprise class clouds with defined Service Level Agreements (SLAs).

At StratoGen we’ve experienced this change first hand. In the first half of 2011 a significant percentage of our inquiries were from organizations that wanted to move away from a commodity cloud such as Amazon. But then things changed. Widespread reporting of cloud outages and the increased exposure of IT managers to cloud technologies led clients to realize the importance of VMware based clouds and their associated benefits. This trend has continued and today the majority of our enquiries are from organizations that are already bought-in to the VMware ‘Journey to the Cloud’. Commodity clouds are out of favor, above all because businesses need guaranteed availability. The icing on the cake for clients is vCloud Connector, which offers the unique ability to seamlessly integrate their on-site infrastructure with a VMware based public cloud.

StratoGen Launches US Cloud

Looking forward to 2012 and it’s certainly exciting times here at StratoGen, as we recently announced the launch of our cloud platform in the US. Based out of Denver, our US cloud is built on NetApp, HP and Cisco components and offers the same mix of performance and stability as our award winning European operation.

Feel free to take it for a test drive by signing up for a free 7 day trial here.

About StratoGen          

Karl Robinson is Sales Director of StratoGen, a leading cloud hosting provider with a worldwide client base. You can follow StratoGen on twitter, or read more on the StratoGen blog.