Home > Blogs > VMware Go Blog


Hoboken Consulting Group Virtualizes with VMware Go Pro, Saves Time and Money with Streamlined IT Management

Today, we want to share an interesting customer use case. Hoboken Consulting Group (HCG), a New Jersey-based management consulting firm, recently used VMware Go Pro to virtualize their physical infrastructure – a process that saved them a considerable amount of money and allowed them reduce their operating costs by over 80%.

They had previously been hampered by the cost and complexity of managing their physical infrastructure; as a smaller organization, they weren’t able to negotiate advantageous vendor terms with big tech companies (we won’t name names here…), nor did they have the requisite manpower needed to deploy and manage a physical infrastructure.

The Problem
Like many organizations in a similar position, they were interested in virtualizing their infrastructure to save time and money – but they lacked the necessary know-how – as well as a dedicated IT department – to do so quickly and efficiently.

In the meantime, HCG was struggling; they were losing bids to competitors. Just to gear up to submit a proposal, HCG often had to purchase and provision physical servers – incurring cost and risk with no guarantee of winning the bid. Proposals had to factor in the cost of business process management software, needed hardware and technicians’ to to travel and install the solution. Because of these factors, HCG bids typically took a month to prepare, and came in at a relatively high cost.

“We just couldn’t compete with the big consulting firms,” said Marlon Edwards, an IT architect at HCG. “We were investing in hardware and in consultants’ time, but we’d lose the bid to faster and cheaper competitors. We struggled to stay in business.”

The Solution
HCG saw virtualization as a way to break free of the backbreaking costs that they were incurring as a result of their physical IT infrastructure. After evaluating a number of virtualization solutions, they identified VMware as the best fit for their environment. Included with their purchase of VMware vSphere was a free trial for VMware Go, which Edwards decided to test out.

Edwards enjoyed the ease with which he could operate VMware Go Pro and cited its virtualization onboarding and ensuing management process as extremely helpful in getting HCG’s virtualized infrastructure up and running—and doing so quickly. According to Edwards, virtualizing with VMware has allowed HCG to reduce customer costs up to 80 percent.

“VMware kept us in business,” said Edwards. “We don’t have to buy physical servers anymore. That’s the bottom line; that’s what made us competitive. You just log on to VMware Go Pro and spin up images based on a template. It’s all automated. This allows people to start businesses a lot cheaper and faster, with better resources.”

Learn More!
Want to learn about how VMware Go Pro can help start your virtualization journey and better manage patching? Click here for a free 30 day trial.